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Drake & Lou

Small Batch Jams

Jam packaging design for a small-batch jam maker, Drake & Lou. We handled the brand identity and packaging for the jars. The labels were printed letterpress (by Vote for Letterpress).

We left a space for the client to hand-write the flavor name, batch number and weight. This allowed them to do a small print run and produce very limited batches of jam, yet still have beautifully textured letterpress labels.

Keywords: , , ,

Services: brand identity, label design, production management

Recognition: The Dieline, The Dieline Top Ten, Design Work Life

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Drake & Lou - Branding and PackagingBrand identity and packaging design for small batch jam maker, Drake & Lou.Drake & Lou - Branding and PackagingView of side labels, which include an area to hand-write flavor and other details.Drake & Lou - Branding and PackagingClose up of side label shows letterpress texture.Drake & Lou - Branding and PackagingAnother view of the top label.Drake & Lou - Branding and PackagingAnother view of the side label.Drake & Lou - Branding and PackagingSide label has 3 write-in zones: flavor descriptor, net weight and batch number.