Nola Granola Snack Co.

rebrand & packaging

Nola Granola Logo Design

Nola Granola Snack Co. is based in Tennessee. They came to Miller to have their brand identity revamped. The products are made with very special ingredients, like bourbon-soaked pecans and house-made salted caramel. This premium, artisanal granola is made in small batches.

The rebrand required a new logo, while yet retaining the brand’s previous yellow color for a bright, yet industrial-influenced identity. The look of the packaging makes liberal use of wood grain color and pattern to differentiate flavors for a down-home, natural atmosphere.

Miller was responsible for rebranding, packaging design, strategy and copywriting.

Nola Granola Packaging DesignNola Granola Caramel PackageNola Granola Pecan PackageNola Granola Chocolate PackageNola Granola - Before & After
Miller